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WholeCEO Podcast with Lisa Goldenthal -- Unlocking Loyalty With Connection

  • Writer: Tunisha Singleton
    Tunisha Singleton
  • Aug 16
  • 1 min read

Updated: Aug 17

In this must-listen episode of the WholeCEO Podcast, Dr. Tunisha Singleton—media psychologist, fan engagement strategist, and cultural storyteller—joins Lisa G. to share invaluable insights on building loyalty through genuine connection rather than just content.


Discover the biggest mistakes brands still make about fan engagement in 2025 and learn how Dr. Singleton's innovative FanX framework can help leaders across industries create experiences that turn audiences into superfans.


Clip of Dr. Tunisha Singleton on the WholeCEO Podcast discussing her beef with today's marketing strategies.

 

Such a pleasure being a guest on the WholeCEO Podcast with Lisa Goldenthal. 😁🙏🏾 Big shoutout to Lisa for having me and making space to for me to speak authentically about entrepreneurship, my beef with the ✌🏾industry✌🏾 and the need for marketers to believe in connection over content. 😎 


💠 In this episode, you will learn:

✅ 1-You say loyalty isn’t built through content—it’s built through connection. What’s the biggest mistake brands still make about fan engagement in 2025?

✅ 2-You believe leaders today have permission to be unapologetically themselves. What does that look like in practice?

✅ 3-FanX is brilliant. Can you break down its core pillars—and how leaders outside of entertainment can apply them to build deeper connection?

✅ 4-Let’s talk career growth. What challenges have you faced, and how did you push through?

✅ 5-Cultural storytelling: Who gets to shape the narrative? And what’s at stake when those stories are missing, misrepresented, or silenced?




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